BestBuy is closing 50 stores by sometime in May. One reason must be that the Internet has diffused the need to have so many stores in such close proximity. Another is what I assume to be the bigger problem with BestBuy right now: nobody actually enjoys going into the stores.
But I see a great opportunity. BestBuy has the infrastructure in place be an acomadating host for visitors and a source of wisdom. BestBuy has the chance to be Sony’s focus. It could be HP’s, Dell’s, Asus’, Acer’s focus too. While we’re waiting for all those manufuactering companies to catch up with the world and focus, BestBuy could focus for them – for us.
BestBuy could discard their place as just another electronics retailer. They could assert there physical presence with supplemented experience with electronics and actually be helpful for regular people. Instead of having more, they could have less.
BestBuy has the chance be the arbiter and not just another conduit.
For that to happen, Best Buy needs to stop behaving like every other American corporation, and stop choosing the OMG MAXIMUM PROFITS option in every decision. I understand they are a company and need to make money, but always choosing investor returns over customer satisfaction is not sustainable.
I’ve only been in Best Buy once in about the last 4 years. It felt like I stepped into Satan’s lair when I did. Fortunately I was not accosted by a salesdemon.